AI adoption is creating travel’s highest‑value customers, new Phocuswright study shows

Travelers who use artificial intelligence for trip planning and in‑destination support are emerging as the industry’s most valuable customer segment, according to new research from Phocuswright.  The findings show that…

Continue ReadingAI adoption is creating travel’s highest‑value customers, new Phocuswright study shows

Switzerland Tourism Joins the World Travel & Tourism Council as a Destination Partner

The World Travel & Tourism Council (WTTC) is pleased to welcome Switzerland Tourism (ST) as a Destination Partner. Switzerland Tourism is the national destination marketing organisation responsible for promoting Switzerland…

Continue ReadingSwitzerland Tourism Joins the World Travel & Tourism Council as a Destination Partner

Approach Tours Takes Its All-Inclusive Model to the Water with New Cruise Portfolio

Leading senior Canadian travel operator Approach Tours has unveiled its highly anticipated new cruise portfolio, marking the company’s expansion into ocean expedition and river cruising. Its distinctive small-group, radically all-inclusive…

Continue ReadingApproach Tours Takes Its All-Inclusive Model to the Water with New Cruise Portfolio